Winning in Emerging Markets  -  Krishna G. Palepu

a road map for strategy and execution

KORTE INHOUD

Already cited by the Financial Times, Forbes.com, The Economic Times, WSJ/Mint and several other prominent global business publications, Winning in Emerging Markets is quickly becoming the go-to book for mapping a strategy for entering new markets—and then quickly gaining a competitive edge in those high growth regions.

Advancing the discussion about emerging markets themselves and how organizations can best leverage the potential of these regions, Tarun Khanna and Krishna Palepu – both well respected thinke...
2010 Taal: Engels zie alle details...

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2010 Uitgever: Harvard Business Press 272 paginas Taal: Engels ISBN-10: 1422166953 ISBN-13: 9781422166956