The customer consulting board - Tom De Ruyck
customers shaping your business
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KORTE INHOUD
In 2011, InSites Consulting coined the term Consumer Consulting Board for the first time to indicate how we manage research communities and the position we give them within a company. If you run them well, communities allow you to make use of the consulting power of consumers: they will help you to make more consumer-relevant decisions. Moreover, the name embodies that companies need to see and treat their consumer community as a board of advisors to rely on every single day. It's more than just another mar...
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2013 Uitgever: InSites Consulting 195 paginas Taal: Engels ISBN-10: 9082056607 ISBN-13: 9789082056600Koop dit boek tweedehands
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