Selling The Invisible  -  Harry Beckwith

A Field Guide to Modern Marketing

KORTE INHOUD

A New York Times Bestseller !
A comprehensive guide to service marketing furnishes tips and advice on how one can apply one's business knowledge to any area of sales and marketing, from a home-based consultancy to a multinational brokerage firm.
1997 Taal: Engels zie alle details...

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1997 Uitgever: Warner Books 252 paginas Taal: Engels ISBN-10: 0446520942 ISBN-13: 9780446520942