The marketing agency blueprint  -  Paul Roetzer

the handbook for building hybrid PR, SEO, content, advertising, and web firms

KORTE INHOUD

"Build a disruptive marketing agency for the modern ageThe marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy, and collaborative will redefine the industry. Digital services will be engrained into the DNA and blended with traditional methods for integrated campaigns. The depth, versatility, and drive of their talent will be ...
2011 Taal: Engels zie alle details...

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2011 Uitgever: Wiley 237 paginas Taal: Engels ISBN-10: 1118131363 ISBN-13: 9781118131367