Managing Innovation, Design and Creativity - von Stamm, Bettina
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KORTE INHOUD
Managing Innovation, Design and Creativity is an exciting new book published in collaboration with the London based Design Council. The Design Council has commissioned Bettina von Stamm of London Business School to write a collection of case studies that develop the themes of innovation, design and creativity. The book is built around a collection of 10 case studies, drawn from both manufacturing and service sectors, and includes additional chapters discussing key themes and concepts developed in the cases....
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