Luxury Fashion Branding - U. Okonkwo

Trends, Tactics, Techniques

KORTE INHOUD

This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire.
2007Taal: Engelszie alle details...

Categorie

Details

2007Uitgever: Palgrave Macmillan352 paginasTaal: EngelsISBN-10: 0230521673ISBN-13: 9780230521674

REVIEWS VAN DIT BOEK