Experimentation Matters - Stefan H. Thomke
Unlocking the Potential of New Technologies for Innovation
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KORTE INHOUD
Every company's ability to innovate depends on a process of experimentation whereby new products and services are created and existing ones improved. But the cost of experimentation often limits innovation. New technologies--including computer modeling and simulation--promise to lift that constraint by changing the economics of experimentation. Never before has it been so economically feasible to ask "what-if" questions and generate preliminary answers. These technologies amplify the impact of learning, pav...
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2003 Uitgever: Harvard Business School Press 320 paginas Taal: Engels ISBN-10: 1578517508 ISBN-13: 9781578517503Koop dit boek tweedehands
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