Economics of Strategy  -  David Besanko

KORTE INHOUD

Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands of the ever...
2017 Taal: Engels zie alle details...
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2017 Uitgever: John Wiley & Sons 544 paginas Taal: Engels ISBN-10: 1119378761 ISBN-13: 9781119378761