Data Analytics for Marketing A Practical Guide to Analyzing Marketing Data Using Python  -  Guilherme Diaz-Bérrio

KORTE INHOUD

Conduct data-driven marketing research and analysis with hands-on examples using Python by leveraging open-source tools and libraries Key Features Analyze marketing data using proper statistical techniques Use data modeling and analytics to understand customer preferences and enhance strategies without complex math Implement Python libraries like DoWhy, Pandas, and Prophet in a business setting with examples and use cases Purchase of the print or Kindle book includes a free PDF eBook Book Description...
Taal: Engels zie alle details...

Details

Uitgever: Packt Publishing 452 paginas Taal: Engels ISBN-10: 1803241608 ISBN-13: 9781803241609