Customer of the Future  -  Blake Morgan

10 Guiding Principles for Winning Tomorrow's Business

KORTE INHOUD

Tomorrow's customers need to be targeted today! With emerging technology transforming customer expectations, it's more important than ever to keep a laser focus on the experience companies provide their customers. In The Customer of the Future, customer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective. Tomorrow's custome...
2019 Taal: Engels zie alle details...
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2019 Uitgever: Harper Collins Publishers 224 paginas Taal: Engels ISBN-10: 1400213630 ISBN-13: 9781400213634