Contemporary Strategy Analysis  -  Robert M. Grant

KORTE INHOUD

Now in its tenth edition, Contemporary Strategy Analysis continues its tradition of accessibility, practicality, and real-world relevance to graduate and undergraduate students around the world. Focusing on strategic analysis, value creation, and implementation, this book provides a rigorous grounding in essential principles while offering up-to-date perspectives based on practices used at leading companies across industries and borders. Comprehensive coverage merges theory and application through new and u...
2019 Taal: Engels zie alle details...

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2019 Uitgever: John Wiley & Sons 672 paginas Taal: Engels ISBN-10: 1119576431 ISBN-13: 9781119576433