Clever  -  Robert Goffee

leading your smartest, most creative people

KORTE INHOUD

If your company is like most, it has a handful of people who generate disproportionate quantities of value: A researcher creates products that bankroll the entire organization for decades. A manager spots consumer-spending patterns no one else sees and defines new market categories your enterprise can serve. A strategist anticipates global changes and correctly interprets their business implications.

Companies' competitiveness, even survival, increasingly hinge on such "clever people." But the truth is, clev...
2009 Taal: Engels zie alle details...

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2009 Uitgever: Harvard Business Press 208 paginas Taal: Engels ISBN-10: 1422122964 ISBN-13: 9781422122969