Business Model Generation  -  Osterwalder, Alexander

A Handbook for Visionaries, Game Changers, and Challengers

KORTE INHOUD

The book is divided into five sections: 1 The Business Model Canvas, a tool for describing, analyzing, and designing business models, 2 Business Model Patterns, based on concepts from leading business thinkers, 3 Techniques to help you design business models, 4 Re-interpreting strategy through the business model lens, and 5 A generic process to help you design innovative business models, tying together all the concepts, techniques, and tools in Business Model Generation . The last section offers ...
2010 Taal: Engels zie alle details...

Details

2010 Uitgever: Central Book House 288 paginas Taal: Engels Grootte:  241x191x25 ISBN-10: 0470876417 ISBN-13: 9780470876411