Archaeology as a Brand!  -  Cornelius Holtorf

The Meaning of Archaeology in Contemporary popular Culture

KORTE INHOUD

What impact is there on the field to recognize that archaeology is a regular feature in daily life and popular culture? Based upon the study of England, Germany, Sweden and the USA, Cornelius Holtorf examines the commonalities and peculiarities of media portrayal of archaeology in these countries, and the differences between media presentations and audience knowledge and attraction to the subject, In his normal engaging, populist style, Holtorf discusses the main strategies available to archaeologists in en...
2007 Taal: Engels zie alle details...

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2007 Uitgever: Archaeopress 196 paginas Taal: Engels ISBN-10: 1905739060 ISBN-13: 9781905739066