Museums and Millennials Engaging the Coveted Patron Generation  -  Jaclyn Spainhour

KORTE INHOUD

Is your museum struggling to entice and engage a millennial audience?

In Museums and Millennials author Jackie Spainhour offers a new and innovative approach to attracting and retaining the interest of millennial patrons through an easy-to-implement and practical self-assessment based on the success (and failures!) of other museum programs.

This book will help you start the process of reinventing your approach to this engaging generation by:

Reimagining the millennial generatio, beginning with debunking myth...
Taal: Engels zie alle details...
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Uitgever: Bloomsbury 138 paginas Taal: Engels ISBN-10: 1538118580 ISBN-13: 9781538118580